Laura Parkinson is our specialist consultant for helping professional services firms with their bids, pitches and tenders. The relationship with procurement professionals is often critical to our client firms. Accordingly, Laura has joined us to provide deep expertise in helping our client firms manage these processes as effectively as possible and compete successfully in written bid situations as well as in interviews and presentations.
Laura’s work with public and private sector tenders and RFPs typically begins with her gaining a full understanding of the needs and drivers of the purchaser. Often the procurement process is highly regulated and complex, and she will help you navigate that, avoid any non-compliance issues and tailor a response that answers the needs of the buyer and aligns with their culture and values. Our deep knowledge of pricing, together with Laura’s skills, enables us to compete effectively with other bidders and gain competitive advantage by tuning in to the buying drivers of the purchaser and conveying the relevant selling points of the firm accordingly.